**Thierry Perusat, Former CEO of Celio, Takes the Helm at Kaporal**.
Fashion industry veteran Thierry Perusat has been appointed as the new President of French denim brand Kaporal. This strategic move signals a new chapter for the company, aiming to accelerate its growth and international expansion..
**Extensive Leadership Experience in the Fashion Sector**.
Perusat brings a wealth of experience to his new role at Kaporal. He previously served as the CEO of Celio, a leading French menswear retailer, where he successfully drove the company’s international expansion and brand repositioning. Prior to that, he held senior management positions at Camaïeu and Vivarte, gaining invaluable insights into the retail and fashion industries..
**A Vision for Kaporal’s Future**.
Under Perusat’s leadership, Kaporal aims to strengthen its position as a key player in the global denim market. The company plans to focus on innovation, sustainability, and digital transformation to meet the evolving needs of consumers. Perusat emphasizes the importance of customer-centricity and a strong brand identity in driving growth..
**Accelerating International Expansion**.
Kaporal has a strong presence in France, with over 250 stores and a significant online presence. The company plans to leverage its successful domestic model to expand into new international markets. Perusat believes that Kaporal’s unique blend of French heritage and contemporary style will resonate with consumers around the world..
**Sustainability and Innovation as Key Pillars**.
Sustainability and innovation are at the core of Perusat’s vision for Kaporal. The company is committed to reducing its environmental footprint through responsible sourcing and production practices. Additionally, Kaporal is exploring innovative technologies to enhance the consumer experience and drive growth..
**Thrilled to Lead Kaporal**.
Perusat expressed his enthusiasm about joining Kaporal: .
